by Ray Lupton | Apr 3, 2023 | What We Say
Tone of Voice Tone of voice is not just a sprinkle of personality. It’s word choice, it’s syntax, it’s when we choose to speak up and what we choose to speak on. It’s length, density, and pacing. It’s flow and patterns and imagery....
by Ray Lupton | Apr 2, 2023 | What We Say
Our Name is 'love' Name is identity. It’s a first impression, an invitation to expectation, and a core association. For us, name is also a representation and embodiment of values, ambition, and vision. It’s a powerful banner. It’s a rallying...